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Marketing as Strategy: Understandind the CEO's Agenda for Driving Growth and Innovation Marketing as Strategy: Understandind the CEO's Agenda for Driving Growth and Innovation by Nirmalya Kumar,Philip Kotler

Marketing as Strategy: Understandind the CEO's Agenda for Driving Growth and Innovation

by Nirmalya Kumar,Philip Kotler


ISBN 13: 9781591392101

Format: Hardcover (270 pages)
Publisher: Harvard Business Review Press
Published: 01 May 2004

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Principles of Marketing Euro Edition Principles of Marketing Euro Edition by Philip Kotler,Gary Armstrong,Prof John Saunders,Prof Veronica Wong

Principles of Marketing Euro Edition

by Philip Kotler,Gary Armstrong,Prof John Saunders,Prof Veronica Wong


ISBN 13: 9780132622547

Format: Paperback (1056 pages)
Publisher: Financial Times/ Prentice Hall
Published: 17 Aug 1998
Other Format: Paperback

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Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause by Philip Kotler,Nancy R. Lee

Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause

by Philip Kotler,Nancy R. Lee


ISBN 13: 9780471476115

Format: Illustrated (320 pages)
Publisher: Wiley
Published: 29 Nov 2004

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Principles of Marketing Principles of Marketing by Philip Kotler,Gary Armstrong,Prof Veronica Wong,Prof John Saunders

Principles of Marketing

by Philip Kotler,Gary Armstrong,Prof Veronica Wong,Prof John Saunders


ISBN 13: 9780273711568

Format: Paperback (1056 pages)
Publisher: Financial Times/ Prentice Hall
Published: 21 May 2008

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Principles of Marketing: European Edition Principles of Marketing: European Edition by Philip Kotler,Gary Armstrong,Prof John Saunders,Prof Veronica Wong

Principles of Marketing: European Edition

by Philip Kotler,Gary Armstrong,Prof John Saunders,Prof Veronica Wong


ISBN 13: 9780273646624

Format: Paperback (888 pages)
Publisher: Financial Times/ Prentice Hall
Published: 06 Jul 2001

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Marketing Moves: A New Approach to Profits, Growth, and Renewal Marketing Moves: A New Approach to Profits, Growth, and Renewal by Philip Kotler, Dipak C. Jain, Suvit Maesincee

Marketing Moves: A New Approach to Profits, Growth, and Renewal

by Philip Kotler, Dipak C. Jain, Suvit Maesincee


ISBN 13: 9781578516001

Format: Hardcover (193 pages)
Publisher: Harvard Business School Press
Published: 01 Mar 2002

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Marketing an Introduction Marketing an Introduction by Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan

Marketing an Introduction

by Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan


ISBN 13: 9780273713951

Format: Hardcover (648 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Apr 2009

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Marketing Management: First European Edition Marketing Management: First European Edition by Philip Kotler,Kevin Keller,Dr Mairead Brady,Malcolm Goodman,Mr Torben Hansen

Marketing Management: First European Edition

by Philip Kotler,Kevin Keller,Dr Mairead Brady,Malcolm Goodman,Mr Torben Hansen


ISBN 13: 9780273718567

Format: Hardcover (928 pages)
Publisher: Pearson
Published: 09 Apr 2009

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Marketing 4.0: Moving From Traditional to Digital Marketing 4.0: Moving From Traditional to Digital by Philip Kotler,Hermawan Kartajaya,Iwan Setiawan

Marketing 4.0: Moving From Traditional to Digital

by Philip Kotler,Hermawan Kartajaya,Iwan Setiawan


ISBN 13: 9781119341208

Format: Illustrated (208 pages)
Publisher: Wiley
Published: 03 Jan 2017

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Principles of Marketing: European Edition Principles of Marketing: European Edition by Philip Kotler,Prof Veronica Wong,Prof John Saunders,Gary Armstrong

Principles of Marketing: European Edition

by Philip Kotler,Prof Veronica Wong,Prof John Saunders,Gary Armstrong


ISBN 13: 9780273684565

Format: Paperback (992 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Nov 2004
Other Format: Paperback

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HBR's 10 Must Reads on Strategic Marketing (with featured article Marketing Myopia, by Theodore Levitt) HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) by Harvard Business Review,Clayton M. Christensen,Theordore Levitt,Philip Kotler,Fred Reichheld

HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)

by Harvard Business Review,Clayton M. Christensen,Theordore Levitt,Philip Kotler,Fred Reichheld


ISBN 13: 9781422189887

Format: Paperback (224 pages)
Publisher: Harvard Business Review Press
Published: 02 Apr 2013

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Marketing: An Introduction Marketing: An Introduction by Gary Armstrong,Philip Kotler,Michael Harker,Ross Brennan

Marketing: An Introduction

by Gary Armstrong,Philip Kotler,Michael Harker,Ross Brennan


ISBN 13: 9780273762607

Format: Paperback (640 pages)
Publisher: Pearson
Published: 12 Jul 2012

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